Who We Are
We are one of North America’s leading data, analytics and marketing services companies. We serve a broad range of private, non-profit, and public sector institutions. Founded by Jan Kestle, a veteran in the marketing information industry, we help our clients turn data and analytics into insight, strategy and results. Our industry expertise and sector depth are surpassed only by our exceptional client service.
We pride ourselves on our exceptional client service and are ready to help you map your data and complete your analytics journey from start to finish. We have a deep commitment to evidence-based decision making for one reason, to help you achieve results.
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Comprehensive data services
Whether you need to clean, structure or improve the quality of your data, you can access over 32 consumer and market databases and all the technical expertise required to ensure your data meets the highest standards.
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Customized analytics solutions
From data mining to predictive analytics and complex spatial interaction modeling, our team of industry experts including demographers, data scientists and statisticians will help transform your data into insights.
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Powerful analytics platforms
With best practices developed over the past 50 years, our analytics platforms feature powerful analytical tools and industry-leading mapping for a deeper understanding of your consumers, prospects and trade areas.
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Evidence based decision making
Transform your data into meaningful consumer and market insights that help influence strategies across marketing, communications, media planning, product development and network optimizations.
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Actionable business outcomes
Our consultants have the experience and expertise to help address your key business challenges. From strategic planning workshops to stakeholder alignment, we can help you develop a roadmap of analytical priorities.
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Our commitment to collaboration
We employ a highly transparent process and work with your teams to help you leverage your data and return on your analytics investment. Many of our clients think of us as a seamless extension of their team.